Tag >> Powershifter Media
Getting Down to Business!
JP Holecka May 11, 2010 - filed under: Marketing Comment (0)
I was quite flattered to be profiled in Business in Vancouver Magazine last week. It was a real hit with the friends and family on my social networks when I posted it. Kidding aside, the timing could not have been better to be honest. We have been working non stop now for quite some time and it feels good to see that we are getting a little visability for it. There is also something very tactile with being in a print magazine. In our digital work space we forget that there is a tangible world of print. I scanned it to make sure that the wrinkles and 150 dpi where not lost on the viewers here on the blog. You can see the entire 'newsprinty' profile by clicking the details link.
would also like to thank my lovely wife for snapping the awesome shot.

tags:// Shameless Promotion, Powershifter Media, Newspaper, Branding
Powershiftermedia.com, built from the bottom up.
JP Holecka Nov 6, 2008 - filed under: Powershifter Media Comment (0)


Welcome to Powershifter Media's new website. It’s built on an open source CMS called Joomla! (The exclamation is actually part of the name). 

Why choose Joomla!?

Flexibility: As a consultancy of one I need to be able to manage my site quickly and cost effectively without employing a developer for site updates. Open source offers cost effectiveness and freedom from being tied to a certain vendor for future updates and changes.

Community: Joomla! is built on bottom-up foundations that make working with open source tools so effective. Just ask the Obama folks about the power of a 'bottom up' organization.


Searchability: The entire site is search engine optimized (SEO) out of the gate.  And because I’m using ajax instead of Flash, every part of the site will get crawled and indexed by the search engines.

Economy: I should practice what I preach! I am constantly telling my clients that static sites are inefficient, costly and depend on having a full time development team standing by to publish every bit of new content that you throw their way. How Web 1.0 is that?

Sure, critics will say that employing Joomla! presents design and system limitations. But I feel that having form meet function and being able to get your fresh content out on the Web quickly and cost-effectively outweighs the Joomla’s restrictions. And as Powershifter evolves, watch for those restrictions to fall away as I push Joomla! into overdrive to see just how far it can take my business.

tags:// Web, Strategy, Powershifter Media, Open Source, Joomla!, CMS